Good fit
- Info products, courses, coaching and high-ticket services
- B2B SaaS
- DTC ecom brands
- If you love seeing your team win
- If you're enjoyable to work with
My story
I was born in South Africa, but grew up in the degrading west a.k.a the US.
When I was 14 I moved back to SA, and ran 100m and 200m competitively, trained through school and qualified to compete for the SA team.
A torn hamstring on a cold Saturday morning ended that dream.
University came next. I studied psychology and kinesiology. What a waste of time, but here we are.
Then a stretch played Clash of Clans professionally, and came 10th in the world champs. That was cool.
Eventually started marketing myself as an online personal trainer.
It worked well enough that other South African brands asked me to do marketing for them, and eventually the US.
Made my big break when I started as an intern for Tai Lopez, and quickly climbed the ranks to managing copywriters and creative strategy.
Just took off from there.
I got married in 2025, and these days I work from the coast, five minutes from the beach, with my wife and our daughter.
My plans for the next few years are creative strategy, ads, funnels, marketing, maybe give another go at an agency? Maybe start my own ecom brand?
I'm not sure just yet. We'll see.
